Emerging Trends in Real Estate is an annual publication by PwC and the Urban Land Institute. One of PwC’s most viewed sites of the year, the first 60 days resulted in more than 100,400 page views and over 16,000 unique visitors.

The 140 page static report was translated into a 50 page interactive Ceros experience with subtle motion graphics and animated elements to increase viewer engagement. This approach resulted in a significant increase in number of visitors and lead generation over previous campaign.